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omnichannel strategy boosts fashion company

Optimizing this above-the-fold area to make the most of the screen real estate had the biggest impact of all the things I tested. Switching my opt-in box from the sidebar on the right to the header area just below my logo and navigation was a HUGE bump in visitor-to-leads conversion. Just moving our same opt-in offer from the sidebar to the header I went from 2 percent of visitors becoming subscribers to 5 percent.

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Client
Wilson & Sons Co.
Date
December 20, 2016
Our Role
Art Direction, UI/UX, Web Design
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GEOMETRIC POWER is the pioneer in Nigerian Power Industry. We pride ourselves in placing the first Independent Power transmission Station in the country.

Our Subsidaries

Aba Power Electric Limited
Geometric Power Limited
Geometric Power Aba Limited
Geometric Security Services
OMA Power
QUAD Power
CSR Projects
ABA IPP

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